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NBISD names new Director of Student Services
06/30/2022

Araceli De La Cruz named new Director of Student Services

The NBISD Administration has named Araceli De La Cruz as the new Director of Student Services. She will start her new role in NBISD on July 12.

“I am fortunate to have the opportunity to serve the community of New Braunfels, where there is a passion for growth and education is valued,” De La Cruz said. “As the Director of Student Services, I look forward to being a resource for families and staff to utilize so that we can work collaboratively towards student success.” 

De La Cruz has been in education for 22 years.  She started her career as a high school teacher in Galena Park ISD at North Shore High School. While at Galena Park ISD, she worked as a teacher, campus administrator and central office administrator for 17 years. In 2015, De La Cruz was hired as the Director of Student Services in Goose Creek CISD, where she remained for seven years.  
 
She attended Abilene Christian University, where she obtained a Bachelor of Science in Education with a minor in History and Business. In addition, she received her master’s degree from the University of Houston – Clear Lake in Educational Leadership.  
 
De La Cruz grew up in Anahuac, Texas, as the youngest of seven siblings. Her daughter, Elise, is a sophomore at the University of Houston.  She recently married Doyle Goodwin and relocated to New Berlin. 

 

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